
Connect Goshen Day
#ConnectGoshenDay2025
Connect Goshen Day is a 24-hour celebration of community, generosity and Maple Leaf pride! On April 2, 2025, Goshen College supporters from around the world will come together to give back and make a difference for GC students through the Goshen College Fund. Every gift—no matter the size—helps students thrive, grow and live out GC’s Culture for Service values!
Another way to get involved is by becoming an advocate. When you share your love for Goshen College, you inspire others to get involved and make a difference. Your help matters and we need you! People are 3 times more likely to open an email sent by a peer instead of an institution and they are 44% more likely to give if they are asked by a peer.
The built-in sharing buttons generate a link that is unique to you. You can share via email, text message, Facebook, Instagram or LinkedIn.
You’ll be able to track the impact of your outreach and see how you are inspiring others to also give! It’s really easy, a lot of fun and we have great GC swag for those who do.
Advocate Toolkit
Example:
It’s Connect Goshen Day, connecting Goshen College alumni and friends across the country in support of our current students! Consider making a gift of any size to help us reach our goal. <your personal advocate link here>
Examples/ideas:
- I just made a gift to Goshen College for #ConnectGoshenDay2025! Every gift big or small will help us reach our goal of 500 donors today while also triggering matches and contributing to challenges funded by some very generous supporters. Check out the details and make your gift at <your personal advocate link here>
- Today Goshen College launched Connect Goshen Day, connecting alumni and friends around supporting the newest generation of Goshen College students. This is a one-day event, so please show your support by donating and sharing! <your personal advocate link here>
- I’m celebrating #ConnectGoshenDay2025 by giving back and spreading the word! Join me in supporting the next generation of Maple Leafs. #IHeartGoshenCollege <your personal advocate link here>
- Calling all Maple Leafs! Today’s the day to make an impact. #ConnectGoshenDay2025
Every gift to the GC Fund helps students thrive. Let’s do this. <your personal advocate link here> - I might be [x] miles from Goshen, but it’s never far from my heart! Join me in giving back today. <your personal advocate link here> #ConnectGoshenDay2025
- To me, being a Maple Leaf means […] That’s why I made a gift today to #ConnectGoshenDay2025. I hope you’ll join me. <your personal advocate link here>
- A 24-hour celebration of Goshen spirit. Turn one gift into 365 days of impact by participating in #ConnectGoshenDay2025. <your personal advocate link here>
- Join the #GoshenCollege community to make a powerful impact on a single day – #ConnectGoshenDay2025! <your personal advocate link here>
- I’m excited to support #GoshenCollege every day, but especially today on #ConnectGoshenDay2025! <your personal advocate link here>
- Goshen College gave me the skills and confidence I needed to succeed. For #ConnectGoshenDay2025, I’m giving back to help provide the same opportunity for current students. <your personal advocate link here>
- A small act of kindness can make a big impact. Join me in helping Goshen College reach 500 donors on #ConnectGoshenDay2025! <your personal advocate link here>
- Have you supported #ConnectGoshenDay2025 yet? Join in and see the leaderboard at <your personal advocate link here>
- Current Goshen College students, the alumni community has your back. You got this. <your personal advocate link here> #ConnectGoshenDay2025
Example/idea:
Hi [NAME],
Today is Connect Goshen Day! The entire Maple Leaf community comes together today to show our school pride as we reach toward 500 donors! I hope you will join me in making a gift of any size today. Your contribution directly impacts the Goshen experience for the current generation of Maple Leafs and the amazing faculty who support them every day.
<your personal advocate link here>
Thank you. GO LEAFS!
[YOUR NAME]
PS – There are a TON of matches and challenges running, so your gift will go farther than any other day this year.
Advocates can use a personal video to tell their community why they’re getting involved with the campaign and why others should step up, too. The most popular format for a personal video is simply a short selfie recorded on a cell phone!
Personal videos can be uploaded via the campaign ‘Advocates’ tab. After you upload your video, the Advancement team will review, approve and post! A button to watch the video will appear next to your names on the campaign’s Advocates tab.
CONTENT TIPS:
- Introduce yourself: Tell viewers who you are and your connection to Goshen College.
- Make it personal and tell a story: Tell the viewer why you are passionate about Goshen College and why they should be, too.
- Make an ask! Ask the viewer to contribute to Connect Goshen Day and to share it with friends.
- Keep it snappy: People have short attention spans. We recommend that videos last no more than 60 seconds.
- Let your excitement shine through! Bring some energy!
TECHNICAL TIPS:
- Use good light: Natural light is best, so go outside if you can. A cloudy day is perfect for filming outside. If filming inside, light up the room as much as possible or film next to a sunny window. The more light, the less grainy your footage will be. Also, the background should be pretty plain.
- Audio is important: Choose a quiet location to film so that listeners will hear your voice, not distracting background noise.
But, don’t worry, these don’t need to be professionally-made videos! We are looking for authentic and real.
Photos and Graphics to Use:
Here are lots of great campus photos that might bring back some good memories and could be used in your social media posts.